PRO - Public Relation Officer

Job Description

Sales and business development: Generate leads, identify potential referral sources, and actively promote the IVF Centers services to healthcare professionals, including gynecologists, obstetricians, and general practitioners.

Develop and execute strategies to drive patient referrals and achieve sales targets.

Relationship building: Establish and maintain strong relationships with healthcare professionals through regular visits, meetings, and networking events. Provide them with comprehensive information about the IVF Centers services, updates, and educational resources to encourage referrals.

Market intelligence: Stay updated on market trends, competitors activities, and industry developments related to IVF services. Conduct market research and analysis to identify new opportunities, assess customer needs, and make recommendations to enhance the centers competitive position.

Product knowledge: Maintain in-depth knowledge of the IVF Centers services, treatments, success rates, and advancements in reproductive medicine.

Articulate the unique value proposition to healthcare professionals, ensuring they understand the benefits of referring patients to our center.

Sales presentations and negotiations: Prepare and deliver persuasive sales presentations to healthcare professionals, highlighting the IVF Centers strengths and capabilities.

Negotiate terms of cooperation and partnership agreements, ensuring mutual benefits for all parties involved.

Relationship management: Provide ongoing support and assistance to healthcare professionals, addressing their inquiries, concerns, and feedback. Act as a liaison between the IVF Center and external stakeholders, facilitating effective communication and timely resolution of issues.

Sales reporting and analysis: Maintain accurate records of sales activities, customer interactions, and referrals in the CRM system.

Prepare regular sales reports, performance analysis, and forecasts for management review.

Collaborative partnerships: Collaborate with the marketing and communications team to develop targeted promotional materials, educational resources, and referral programs.

Support marketing campaigns and events to increase awareness and visibility of the IVF Center.

More Info

Education