Marketing Manager

Job Description

Roles & Responsibilities

• Drive business growth and achieve monthly sales targets for Phthalic Anhydride (PA) and related chemical products across the assigned territory.
• Develop and execute strategic sales and marketing plans to acquire new customers and strengthen relationships with existing customers.
• Manage and expand the distributor and channel partner network to maximize market penetration and business growth.
• Identify new business opportunities in Phthalic Anhydride applications, including Plasticizers, Alkyd Resins, Unsaturated Polyester Resins (UPR), PVC, Paints & Coatings, and other downstream industries.
• Handle key accounts and respond promptly to RFQs, tenders, and customer enquiries with competitive techno-commercial proposals.
• Prepare pricing strategies, competitive analysis, budgeting, and expected closure plans for business opportunities.
• Monitor competitor activities, domestic pricing, import trends, and market dynamics to generate actionable market intelligence.
• Conduct regular customer visits to understand technical and commercial requirements and ensure high customer satisfaction.
• Prepare monthly sales reports covering target vs. achievement, collections, sales pipeline, and business forecasts.
• Coordinate with internal teams for seamless order execution, customer support, and after-sales service.
• Support ISO documentation, customer audits, and SAP Sales module implementation and post-implementation activities.
• Build long-term relationships with customers in the Phthalic Anhydride, Petrochemical, and Industrial Chemical sectors to drive sustainable revenue growth.

Desired Candidate Profile

• 67 years of experience in B2B Sales/Marketing of Phthalic Anhydride, Petrochemicals, Commodity Chemicals, Specialty Chemicals, or Industrial Chemicals.
• Strong experience in Channel Sales, Distributor Management, Business Development, and Key Account Management.
• Exposure to industries such as Plasticizers, Resins, Paints & Coatings, PVC, Adhesives, and Chemical Manufacturing will be preferred.
• Excellent negotiation, communication, and relationship management skills.
• MBA (Marketing) or Master's in Chemistry preferred.
• Knowledge of SAP, market intelligence, and pricing strategies will be an added advantage.

More Info

Education