Manager/Sr Product Manager (International Marketing)

Bliss Gvs Pharma

Posted: 3 weeks ago
Openings: 10
Applicants: 0

Job Description

Job Purpose:

Manage brands to achieve their business objectives to improve the profitability of the organization. Manage the product life cycle, launch of line extensions, sales promotion campaign and all aspects of related to a brand.

Key Accountabilities:

Plan

Create marketing plan / budget plan for assigned portfolio / country
Create impactful strategies to capture the market share
Responsible for new product launch
Design and implement activities along with Medical Affairs for KOL advocacy to drive awareness and therapy salience

Implementation

Develop marketing collaterals / KOL engagement
Strong implementation of marketing ideas and activities in coordination with the country heads
Planning & executing CME's for assigned therapies
Impart training for assigned portfolio
Capture competitive intelligence for assigned products
Understanding digital marketing like email campaigns, online marketing and use of digital medium for brand promotions
Field work to assigned market

Analysis

Analysis of sales data to understand brand / portfolio / country progress
Understanding and presenting market requirements by executing secondary & primary market (EXIM & IQVIA) research
Stay updated with the latest trends and practices in the industry for international markets
Identify the respective countries therapy portfolio gaps & spot the therapy trends