Digital Media Planner

Smart Source

Posted: 1 month ago
Openings: 10
Applicants: 0

Job Description

Plan, execute, monitor, and optimize digital marketing campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, X (formerly Twitter), and other relevant digital platforms.

Manage end-to-end campaign setup, execution, performance monitoring, and optimization across search, display, social media, and programmatic advertising channels.

Collaborate with digital media agencies to drive campaign performance, ensure timely execution, and continuously improve campaign effectiveness through regular reviews and optimization.

Develop, analyze, and present campaign performance reports, insights, and recommendations to internal stakeholders and management.

Work closely with Marketing teams to develop digital media strategies aligned with product launches, business objectives, and brand campaigns.

Demonstrate strong understanding of display advertising, audience targeting, retargeting strategies, and the evolving programmatic media landscape