Demand Planner - UPL - Turbhe

Job Description

Roles & Responsibilities:

Strategic Activities

Define and track regional demand KPIs such as MAPE, Bias (Forecast vs. Actual), and Fidelity (forecast stability/patterns)
Follow Global demand planning frameworks (e.g., BCG-recommended process) into regional execution across SKUs and markets Support adoption of AI/ML forecasting solutions at a regional level, with focus on segmentation (e.g., Y & Z SKUs)
Partner with the Global S&OP CoE to ensure regional plans align with global forecasting standards while addressing local business needs
Drive budgeting and annual demand planning exercises for the region in alignment with commercial and finance teams

Tactical Activities

Run and monitor regional demand review sessions, ensuring issues are tracked and resolved with stakeholders
Ensure closure of MOM forecasts (constrained and unconstrained) for the region, supporting supply planning inputs
Track and manage a regional SKU based demand list, leading improvement in regional demand & forecast
Align demand and supply to balance inventory health and service levels in coordination with regional supply planners & commercial teams
Monitor product margins and incorporate marketing promotions into demand planning process to assess the impact on sales forecast • Drive and support regular portfolio rationalization drives across geographies
Create and maintain DP templates for region - align with APS platform requirements and global guidelines once the system is live
Manage demand planning readiness for NPLs (New Product Launches) - including code creation, forecast preparedness, and launch alignment with commercial and supply teams

Operational Activities

Provide regular updates to regional leadership and RSOP on demand risks, opportunities, and corrective actions.
Maintain clean data and accurate forecast inputs in APS/SONAR systems (e.g., product hierarchy).
Drive APS/SONAR adoption, ensure user training, and promote system-driven forecasting.
Share feedback with Global CoE on tool usability and regional customization needs

Key KPIs - WMAPE (%), Bias & Demand Fidelity, SONAR & APS Utilization incl. adoption, NPL Demand accuracy and launch readiness metrics