Consumer Research Insights Executive

A Premium Bakery & Pastry cakes brand in India

  • Posted: 3 months ago
  • Openings: 10
  • Applicants: 0

Job Description

Note : Freshers can apply for this role !


Job Title: Consumer Research Executive

Location: Mumbai, Govandi East

Experience : Interns to 1/2 years entry level

Shifts : Field work ,9 hours shift
Industry: Food & Beverage / Retail / Consumer Goods

Job Description

A leading Food & Beverage brand is hiring a Consumer Research Executive to support its Consumer Insights, Market Research, and Product Testing function. The role involves field-based consumer research, sensory testing, customer feedback collection, and on-ground execution of studies across retail outlets and external venues.

This role is highly operational and execution-focused, requiring strong skills in consumer research, survey administration, field data collection, and stakeholder coordination in a fast-paced retail environment.

Key Responsibilities:

Consumer Product Testing & Fieldwork

  • Coordinate and execute in-store and external consumer product testing sessions
  • Recruit and interact with consumers for surveys and taste tests
  • Ensure smooth execution of coffee, bakery, dessert and beverage testing sessions
  • Manage tasting setup including samples, questionnaires, coding, sequencing and respondent flow
  • Support moderation and administration of consumer surveys
  • Ensure quality and completeness of collected responses

Operational Coordination

  • Liaise with store teams, kitchen teams and internal stakeholders for testing requirements
  • Coordinate logistics for products, materials and testing assets across locations
  • Track sample counts, respondent quotas and testing schedules
  • Maintain testing hygiene, consistency and execution standards during sessions

Data & Reporting Support

  • Organize survey data and consumer feedback
  • Support basic analysis of responses and thematic coding of open-ended feedback
  • Create summary reports and observations from product tests
  • Maintain trackers and documentation across studies

What Were Looking For

  • Strong communication and interpersonal skills
  • Comfortable approaching and interacting with consumers in-store
  • High level of ownership and reliability
  • Willingness to travel locally across stores and venues as required
  • Ability to work on-ground for extended periods during testing days
  • Comfortable working in a fast-paced retail and food environment
  • Strong attention to detail and operational discipline
  • Interest in consumer behaviour, food, beverages and brand research is not essential but will be good to have

Preferred Background

  • Undergraduate or postgraduate student in Marketing, Psychology, Business, Media,Hospitality or related fields
  • Prior internship or fieldwork experience is a plus, but not mandatory

Important to Know

  • Product testing is a continuous and high-frequency activity within the organization
  • The role involves significant groundwork and execution responsibility on a regular basis
  • Candidates should be comfortable with hands-on coordination, store visits and operational problem-solving as part of daily work

What You Will Gain

  • Hands-on exposure to real-world consumer research in a leading bakery brand
  • Experience in product testing, sensory research and customer insights
  • Opportunity to work closely with cross-functional teams across marketing, product and operations
  • End-to-end ownership experience in live research projects

Salary : 35,000 to 40,000 per month

_Depends upon research skills & Interview_

If interested share cv's at bhakti.oasis04@gmail.com or Click Apply icon.


Contact Details :

HR bhakti

8652017169 (Whatsapp only)

More Info

Full Time
o
Food / Packaged Food
Not Disclosed
English
Not Disclosed

Education

Any Graduate
Not Disclosed

Required Skills

Consumer research Food Testing Consumer Insights Executive Market research intern Market research f&b research Bakery end-to-end management of consumer product testing

Contact Details

A Premium Bakery & Pastry cakes brand in India
+91 987654567
hello@magnoliabakery.com
  • Experience1 years
  • Salary 3-6 LAKHS ANNUALLY
  • Location for Hiring Mumbai
  • Apply Now
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