Category Manager

Job Description

About the role:

We are looking for a highly driven Category Manager to own and scale key product categories end-to-end. This role requires a strong blend of business acumen, analytical thinking, and execution capability to drive revenue, profitability, and customer growth across channels.

Key Responsibilities

• Own the P&L for assigned categories, driving revenue, margins, and growth targets
• Build and execute category strategy aligned with overall brand and business goals
• Leverage multiple data sources and consumer insights sales, channel and category performance data alongside qualitative research to articulate the core consumer Jobs to be Done for each category, and translate these into a clear Annual Operating Plan (AOP) with targets for every category
• Build growth playbooks for each category by store cohort, tailoring assortment, pricing and activation to how different store formats and markets behave from anchor metros to high-growth Tier-2/3 cities
• Identify growth opportunities through market trends, consumer insights, and competitive benchmarking
• Drive assortment planning, pricing strategy, and product lifecycle management
• Work closely with product development teams to launch new products based on consumer needs and gaps
• Optimize channel performance across D2C website, marketplaces and quick-commerce platforms.
• Collaborate with cross functional teams to plan and execute campaigns, promotions, and launches
• Monitor and improve key metrics such as conversion, AOV, repeat rate, and contribution margin
• Analyze category performance regularly and drive data-backed decision-making
• Build strong vendor/supplier relationships and negotiate commercials where applicable
• Identify and implement process improvements to scale category operations

Qualifications:

• 3-4+ years of experience in category management / business / merchandising roles, preferably in D2C, e-commerce or FMCG sector
• PG degree from Tier 1/Tier 2 MBA colleges preferred
• Strong understanding of P&L management and business metrics
• Proven track record of scaling categories or business units
• High analytical capability with hands-on experience in Excel / data tools
• Strong stakeholder management and cross-functional collaboration skills
• Experience working with marketplaces (e.g., Amazon, Nykaa, Flipkart) is a plus
• Ability to thrive in a fast-paced, ambiguous startup environment

Values

• Guest Centricity
• Collaboration
• Ownership
• Excellence
• Entrepreneurship

More Info

Education