Programme Manager

Aditya Birla Insulators

Posted: 2 weeks ago
Openings: 10
Applicants: 0

Job Description

About the Health Insurance Industry

The Indian health insurance industry has emerged as one of the fastestgrowing segments within the broader insurance ecosystem, driven by rising healthcare costs, increasing disease burden, and a growing awareness of ficial protection. Since liberalisation in 2000, the sector has expanded significantly, with 30+ insurers (including standalone health insurers, general insurers, and life insurers) now offering healthrelated products. The pandemic further accelerated adoption, highlighting the need for comprehensive health coverage and preventive care. The industry's gross written premium (GWP) crossed 90,000 crore in FY 2024, accounting for over 35% of the total nonlife insurance market. Regulatory focus by IRDAI on improving product standardisation (e.g., Arogya Sanjeevani), claim transparency, and digital interoperability (through NHCX and Ayushman Bharat Digital Mission) has also enhanced consumer trust and industry maturity.

The sector is now shifting from a pay for illness model to a care for wellness paradigm, integrating preventive health management, digital health ecosystems, and realtime claim settlement platforms. Newage insurers and insurtechs are leveraging AI, data analytics, and machine learning to streamline underwriting, detect fraud, and personalise customer journeys. Distribution has diversified beyond traditional agents and bancassurance to digital marketplaces and embedded insurance models. With penetration still under 5% of GDP and significant outofpocket expenditure (~50% of total healthcare spend), the longterm growth potential remains immense. Going forward, the industry will be defined by innovation, affordability, interoperability, and wellnesscentric solutions that make health protection more inclusive, efficient, and valuedriven.

Key Challenges for the role

Program Goverce Execution: Own endtoend execution of the Signature Club program. Ensure all program benefits, rewards, and recognition initiatives are delivered as per defined timelines. Monitor adherence to program guidelines across all zones. Identify execution gaps and implement corrective actions. Publish monthly goverce dashboards and action trackers.
Advisor Lifecycle Management: Manage the complete journey of premier advisors from qualification to retention. Design engagement, and requalification frameworks. Track movement of advisors across tiers and ensure timely communication. Create interventions
Program Design Innovation: Continuously enhance the Signature Club proposition. Benchmark industry best practices from insurance, banking, loyalty, and wealth management sectors. Design engagement journeys. Introduce digitalfirst engagement models and automation opportunities.
Advisor Engagement: Build a structured annual engagement calendar. Drive webinars, leadership connects, recognition forums, exclusive experiences, and networking opportunities. Ensure regular touchpoints with topperforming advisors. Gather advisor feedback and convert insights into actionable improvements.
Data Analytics Insights: Develop dashboards for advisor productivity, engagement, retention, and qualification trends. Generate actionable insights for leadership. Identify highpotential advisors and growth opportunities.
Stakeholder Management: Partner with Sales Heads, Zonal Leaders, Product Teams, Operations, Claims, Technology, and Marketing teams. Ensure alignment between business objectives and advisor experience. Drive crossfunctional initiatives to improve advisor satisfaction and productivity.

4) Key Result Areas: Write the key results expected from the job and the supporting actions for each of these key result areas (For a majority of jobs typically there could be 4 7 key result areas)

Key Result Areas

Supporting Actions

1. Signature Club Goverce Execution

Drive endtoend execution of Signature Club program

Ensure timelines for rewards, recognition, and benefits

Publish monthly goverce dashboards

Track zonewise performance accountability

2. Advisor Activation Productivity of Premier advisors

Track productivity (GWP, case

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