Influencer & Social Media Marketing / Shoot Lead

Job Description

Leading Instagram-first content for Figuring Fashion from ideation to execution
Producing social media content around podcast episodes, guests, founder content, and original ideas
Identifying strong hooks from long-form conversations and turning them into high-performing Reels
Working closely with our in-house editor to shape the final output not just hand over timestamps
Reviewing cuts, suggesting improvements, and helping the editor bring out the strongest moments
Writing sharp captions, titles, reel hooks, and post copy in clear English
Contributing ideas for the founder's personal brand and helping execute them consistently
Planning content formats, BTS ideas, employee-led content, and experimental reel concepts
Tracking what works on Instagram and improving content based on performance
Supporting YouTube content packaging where required, including titles, thumbnails, intros, and clips

Location - Mumbai, Delhi / NCR, Bengaluru , Kolkata, Chennai, Hyderabad, Ahmedabad, Pune, Remote