Job Description

Role & responsibilities Develop high-quality, engaging, and informative content across various channels: Blog posts, articles, white papers, case studies, ebooks, website copy, landing page copy, email campaigns, social media posts, presentations, and more. Manage social media content strategy and execution: Develop and execute engaging social media campaigns across various platforms (LinkedIn, Twitter, Facebook, etc.). Monitor and analyze social media performance, track key metrics, and adjust strategies accordingly. Conduct in-depth research and analysis: Stay abreast of industry trends, competitor activities, and target audience needs. Identify relevant keywords and topics to optimize content for search engines (SEO). Collaborate with cross-functional teams: Work closely with marketing, sales and design teams to align content with overall marketing goals and campaigns. Ensure brand consistency and adherence to brand guidelines: Stay updated on industry best practices and emerging trends in content marketing. Preferred candidate profile Minimum 9-12 years of professional experience in B2B content marketing. Proven experience writing for the US market. Hands-on experience with social media marketing strategy and execution

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